Increase Average Order Value
Live Guide helps online stores maximize order value with a live chat service that provides a powerful alternative to business-as-usual online. With one click of a button website visitors easily communicate, live and in real time, directly with your online sales agents using text chat, audio and video. Instead of a one-way transaction your sales agents establish a two-way dialogue with customers – providing sales advice and advocating for additional products and services – all within the convenient online environment of your website.
You can boost average order size by engaging with website customers in person using Live Guide. Rather than simply processing an order; agents are proactive – directly assisting online customers and actively promoting additional online sales. The result is increased conversion rates (20% or more) and higher average order values.
Up sell, cross sell, and special offers
Live Guide provides your online sales team with the customer engagement tools they need to up sell, cross sell and provide special offers to customers at the point of purchase, increasing the average value of orders.
Engage customers – The click-to-chat and proactive chat features of Live Guide let you engage customers as they near the check out point. Chatting online with website visitors is easy, and an important tool; not only to increase sales and reduce shopping cart drop out, but also to boost average order size. Communicating online with customers enables your agents to answer last minute questions, and introduce complementary products.
Co-Browsing – The co-browsing capabilities within Live Guide give your chat operators the ability to redirect the customer’s browser to any new page. Perfect for directing customers to complementary or premium offerings, your service agents are literally “on the same page” with your customers guiding them through the online sales experience.
Live Guide is a powerful tool that will not only convert more website visitors into website customers, but help boost each average order size as well. The result: more online sales and more satisfied customers.
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Best practice
You can make the most of Live Guide to improve online sales and order size by routing customer chats to operators according to specific areas of focus or expertise. Tailor the message to relate to the web page or product the customer was looking at. Personalize messages further by using the customer intelligence features in Live Guide to arm agents with additional information about the customer that will bolster the two-way dialogue and boost order size.
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Bottom line benefits
Studies show that customers are far more likely to choose your company and return to your website if you provide the best online service. Live Guide provides advanced live chat features that will put you ahead of the competition.
- Average order sizes improve using live chat because customer questions are answered immediately, and at a time when they are most likely to purchase your products and services.
- Proactive chat can increase conversion rates by 20-40%, as well as increase overall customer satisfaction and build brand loyalty.
- Live Guide’s unique ability to support not only text chat, but also audio and video chat gives operators all the tools they need to close the sale and advocate for additional products and services.
- Shopping cart abandonment is reduced when you deploy live chat on pages with a high drop-out rate and in areas of your website where it is most important to engage your customers.
